Building high-quality, authoritative, and relevant links are one of the most crucial parts of an SEO service. It results in an increase in organic traffic over time. A website’s relevance and authority depend a lot on the number of authoritative sites linking to it. This is similar to a group of people labeling someone among them as an expert. It is an indication of a symbiotic relationship where all the parties involved get a boost in mutual authority.
But how are you going to build authoritative links on your website? Real Guest Blogging has a few creative ideas that work wonders every time. They specialize in comprehensive SEO strategies that combine brand marketing, content marketing, and blog outreach to ensure your website dominates the online space.
1. Produce unique search
Unique search has hardly anything to do with unique keywords. It means you have access to industry and customer data depending on your business type. Your first job is to collect, analyze, organize, and compile the data into relevant research that targets your audience who would further want to like and share it with others. A huge section of the audience loves reading insightful and statistics-based content. If you already have the stats ready, why not use them to produce unique search opportunities!
2. Create unique videos, graphics, or images
Many people forget that the internet is a visual medium. And unique videos, graphics, and images stay in the minds of your audience more than you can imagine. While many will say that stock photographs enhance a website’s aesthetics, it doesn’t necessarily create avenues to build links. Instead, using creative images or videos will have much more authority. Apart from creative images, you can also use infographics. It is a visually engaging way to present complicated data and information in a way that’s easy to digest for your visitors.
3. Share your opinion on a trending topic
It doesn’t matter whether you are sharing your opinion on a positive or negative topic. Responding to the trending topic is one of the easiest ways to build authoritative links. You can choose your platform to voice your opinions, such as podcasts, videos, blog posts, or a combination of all these things. Keep monitoring hot topics on Google Trends or do keyword-based searches to find out topics you are most comfortable talking about. Later, share your views on different social media platforms.
4. Update links in relevant posts
This is almost a similar technique as sharing your opinion on trending topics. But this one is simpler. Here, you need to identify a trending topic using Google Trends. Next, you have to click on any of the links in the post and check whether it provides accurate content. In many cases, you will notice that the old content doesn’t provide updated information. You can fill that gap by providing your link that contains the latest details.
It takes time to figure out which strategy works for your website the best. Once you try these tricks, you will notice that link building has become much easier than before, and your website will attract a lot of organic traffic sooner rather than later.