The main aim of publishing this report is to analyze the global Programmatic Display Advertising market extensively and put forward the latest trends in the market, market drivers, market strategies, and recovery measures implemented by the leading players to survive in the Covid-19 like situations and gain competitive advantage of the opportunities. It presents useful insights into the state of the Programmatic Display Advertising industry in the global market. The global Programmatic Display Advertising market is characterized by a multitude of fragmented supply chains. Therefore, the constant application of the latest ideas to provide customized solutions to the diverse needs of the consumers in the Programmatic Display Advertising market sector is important.

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A comparative of the total share of the global Programmatic Display Advertising market in the overall GDP and percentage of the workforce employed in the global Programmatic Display Advertising market across the world is done in the report. Comparison of GDP of the developing nations with the GDP of the developed nations engaged in the global Programmatic Display Advertising market and the reason behind the variations are detailed in the report. The Porter’s five forces model is used in the report to study the strength, weaknesses, opportunities, and risks associated in the global Programmatic Display Advertising market. The competitiveness of the certain segments is determined using the model.

Leading players of Programmatic Display Advertising Market including:

The key players covered in this study

Facebook

Google (Doubleclick)

Alibaba

Adobe Systems Incorporated

Tencent

AppNexus

Amazon

JD.com

Yahoo

Verizon Communications

eBay

Booking

Expedia

MediaMath

Baidu

Rakuten

Rocket Fuel

The Trade Desk

Adroll

Sina

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Highlights of the Report:

• The insights provided in the report can be used by the market players to evaluate the technological development, structural changes, and market scenarios, plan investments, and effectively implement development policies.

• In the report structural analysis, graphical representation, and data are presented in the form of charts, graphs, histograms, etc., to help understand it more clearly.

• Knowledge of policy framework, schemes, and finance mechanisms is offered in the report.

Why Invest in this Report

• The report conducts SWOT analysis and PESTLE analysis to identify the main regions dominating the Programmatic Display Advertising industry, the opportunities and threats that exist in the selected regions.

• The report analysis allows the businesses to take advantage of the opportunities and safeguard themselves against the foreseen threats in those regions.

• The report helps the market players to identify internal and external factors affecting the regions and analyze the favorable and unfavorable factors that may be implemented to achieve the business goals.

Programmatic Display Advertising market Segmentation by Type:

Segment by Type, the product can be split into

Real Time Bidding

Private Marketplace

Automated Guaranteed

Programmatic Display Advertising market Segmentation by Application:

Segment by Application, split into

E-commerce Ads

Travel Ads

Game Ads

Others

Market segment by Region/Country including:

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Table of Content:

1 Scope of the Report

1.1 Market Introduction

1.2 Research Objectives

1.3 Years Considered

1.4 Market Research Methodology

1.5 Economic Indicators

1.6 Currency Considered

2 Executive Summary

3 Global Programmatic Display Advertising by Players

4 Programmatic Display Advertising by Regions

4.1 Programmatic Display Advertising Market Size by Regions

4.2 Americas Programmatic Display Advertising Market Size Growth

4.3 APAC Programmatic Display Advertising Market Size Growth

4.4 Europe Programmatic Display Advertising Market Size Growth

4.5 Middle East & Africa Programmatic Display Advertising Market Size Growth

5 Americas

6 APAC

7 Europe

8 Middle East & Africa

9 Market Drivers, Challenges and Trends

9.1 Market Drivers and Impact

9.1.1 Growing Demand from Key Regions

9.1.2 Growing Demand from Key Applications and Potential Industries

9.2 Market Challenges and Impact

9.3 Market Trends

10 Global Programmatic Display Advertising Market Forecast

11 Key Players Analysis

12 Research Findings and Conclusion

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